top of page
Writer's pictureDirk Vandereyken

Press Release: SolarBuddy Launches BuddyChallenge to Address Energy Poverty and Brighten Children’s

We are excited to announce the launch of SolarBuddy’s BuddyChallenge, an initiative that aims to raise awareness about energy poverty and provide sustainable solutions to brighten the lives of children worldwide. As a part of this campaign, we are inviting you to join us and help spread the message of SolarBuddy. Also, we have some exclusive news on SolarBuddy’s cooperation with world-famous author Deepak Chopra and the Never Alone Initiative.

Of course, we would like to invite journalists, bloggers, and vloggers who report on the BuddyChallenge as VIPs at the EXTREMA Outdoor festival on the 28th of May, 2023. International journalists who cover the BuddyChallenge will be invited to other SolarBuddy events, such as the upcoming summit in Madrid, to be organized in November 2023.



Download the SolarBuddy BuddyChallenge Guide by clicking the link above



About the BuddyChallenge


On April 28th, we are encouraging participants to record an Instagram reel and/or TikTok and share it on their social media accounts using the hashtags #BuddyChallenge and #SolarBuddy. The video should start with a mention and acknowledgement of SolarBuddy, followed by an invitation to three friends to join the challenge and a positive message for them or the children.


We have provided some tips and recommendations to ensure the success of the BuddyChallenge, including framing and lighting suggestions, as well as recommended phone settings. We encourage participants to film the reel with their phone's rear camera to ensure readability of written words.


By joining the BuddyChallenge, you will be helping us to give the gift of light and create a brighter future for children affected by energy poverty. We can’t wait to see your creativity in action!



About SolarBuddy


SolarBuddy is an organization on a mission to eradicate energy poverty by providing sustainable lighting solutions to communities worldwide. The transformative power of light is at the heart of SolarBuddy's work, enabling children to study, read, and play after the sun goes down, without relying on dangerous and polluting kerosene lamps. With their innovative solar lights, SolarBuddy is creating a brighter future for children in some of the world's most impoverished regions, empowering them with education and opportunities for growth. Through their tireless efforts, SolarBuddy is not only bringing light to dark places but is also shining a light on the immense potential of renewable energy to transform lives and communities.



About EXTREMA Outdoor


EXTREMA Outdoor is an electrifying music festival that takes place in Belgium, bringing together some of the world's best DJs and performers for 3 unforgettable days of music and dance. With multiple stages and a mind-blowing visual and sound production, the festival offers an immersive experience that transports attendees to a world of pure excitement and energy. From techno to house to trance, EXTREMA Outdoor features a diverse line-up that caters to all music tastes, making it a must-attend event for music lovers and partygoers alike. With its pulsating beats and vibrant atmosphere, EXTREMA Outdoor is the ultimate celebration of music and culture, a one-of-a-kind experience that leaves a lasting impression on everyone who attends. SolarBuddy is psyched to have partnered with this music event in order to reach even more people and get the message out!



About Deepak Chopra


Deepak Chopra is a world-renowned author and pioneer in integrative medicine and personal transformation. His meditation will provide a moment of reflection and connection with nature, highlighting the importance of sustainable living and the impact of energy poverty on the environment and society.



At EXTREMA Outdoor, Deepak Chopra will lead a live-on-screen meditation that will also streamed live in Times Square, New York. This amazing event is made possible through the SolarBuddy cooperation with the Never Alone Initiative by Deepak Chopra, actress/model/activist/motivational speaker Gabriella Wright, and global thought leader Poonacha Machaiah.


The Never Alone Alliance is a coalition comprised of businesses, policy makers, mental health professionals, wellness advocates, scientists, schools, and others. Its aim is to promote mental health awareness, advance scientific research, collaborate with policy-makers, and establish a worldwide technology platform to ensure access to resources is democratic. Through forging an alliance between individuals and organizations, Never Alone is committed to incubating a fresh perspective on mental and emotional health, as well as the support resources available to those who seek them, and SolarBuddy is grateful to work together with this remarkable organization.


New Instagram Profiles



As SolarBuddy continues to make a significant impact in the fight against energy poverty, they have expanded their social media presence with three new Instagram accounts. With a focus on reflecting SolarBuddy's global reach and actions, the accounts for Australia, Europe, APAC, and the USA have been created.


The new SolarBuddy Instagram profiles are a testament to the organization's commitment to providing access to clean and sustainable energy solutions worldwide. Each account showcases the unique initiatives and progress made by SolarBuddy in the respective regions.

By following SolarBuddy's new Instagram accounts, you'll be able to stay up to date with the latest news, updates, and impact stories from each region. Be sure to give them a follow and show your support for this incredible organization's efforts to make a positive change in the world.


Discover SolarBuddy's new Instagram profiles:



Get in Touch!


Please share the news in this press release with all of your readers, listeners, and/or viewers, and send us a link or PDF of what you’ve posted or released! Also do not hesitate to contact us if you have any questions. Thank you for your support in spreading the message of SolarBuddy and helping us make a difference in the lives of children worldwide.


Press Contact:

+32 (0)494 38 27 44


Best regards,

The SolarBuddy & Badass PR Team

Commentaires


bottom of page